Our
approach
Your marketing must deliver results. We maximize impact by working in 4 steps.
analysis
analysis of target groups | strategic workshops
market scan | competitive analysis | market research | …
Who is your customer? What does he/she want to achieve? How can we reach him/her? What is he/she sensitive to?
During strategic workshops, we jointly map out your target audience(s) and look at how to reach them.
What do your competitors excel at? How do you make a difference? What can we learn from other companies? We conduct an in-depth competitive analysis and analyse other relevant organisations.
Do we know enough? If necessary, we supplement with targeted market research.
strategy & plan
strategic content creation | strategic copywriting
visibility map | brain candy | plan of action | blueprint communication channels | …
implementation
text | main visual | logo & corporate identity | website
brochure | flyer | social media | PR | …
Only after developing the strategy and corresponding communication architecture do we move on to implementation.
We translate the strategy into text and images and then pour it into the defined communication tools, such as websites, brochures, advertisements, online advertising, trade show stands, direct mailing, etc.
Again, we apply principles from scientific research to increase the effectiveness of your communication.
If you wish to carry out the implementation yourself, we will be happy to guide you through periodic meetings, drawing up a concrete implementation plan, etc.
optimisation
periodic meetings | Google Analytics
evaluation | finetuning | polls | …
During periodic meetings, we measure, analyse and evaluate the various tools and campaigns. We adjust if and where necessary.
This is how we optimise your marketing ROI and ensure maximum impact, both in the short and long term
measure > analyze > evaluate > optimize
Feel free to contact us. We are happy to help you.
Cases
from customers
RouteYou
Better and more beautiful routes with RouteYou
› analyse
› strategy
› guidance & optimization
Helping handsmarketeer
around the corner
DD Engineering
Engineering the factories of tomorrow
evidence-based
specialists in strategy
100% focused on impact
Get
in touch
Feel free to contact us. We are happy to help you.